Category: Basics on Writing Fiction
Showing posts with label Basics on Writing Fiction. Show all posts

Creativity Coaching

 



Welcome to S.A. Soule's Creativity Coaching!  

I help fiction and nonfiction writers turn inspiring ideas into finished books with clarity, confidence, and creative momentum. 

Whether you’re starting fresh, working through a draft, or ready to take your writing to the next level, I offer encouraging coaching and practical support to help you move forward with purpose and excitement. 

For the past 15 years, I’ve worked in the publishing industry, helping writers develop their ideas, strengthen their craft, and move closer to publication. As a creativity coach and the author of a bestselling series on writing and publishing, I’ve become a trusted, respected voice in the writing community. I bring that experience, insight, and encouragement to every writer I work with.

Ready to get started? Let’s bring your book to life.

Explore my services and see how I can support your writing journey. If you have any questions, please feel free to contact me.
 
~ Sherry, aka S.A. Soule 
 
2026 business hours and communication response times are Monday through Friday, 8am–2pm PST. Messages received outside of these hours will be addressed the next business day. Unavailable on weekends and all major holidays (including Friday the 13th, Winter Solstice, International Women's Day, Halloween, Spring Equinox, Samhain, and Hecate Night.) 

 

Random Tips From Someone Who Learned It All the Hard Way


 Here are some random tips about writing and publishing that I've picked up on my own journey.

I made so many mistakes when I was starting out way back in 2011. Before that, in 2009, I tried the agent route and came close a few times — full-manuscript requests and everything. My writing was still unpolished, but apparently I give good query letter. When that didn't work out, I decided to self-publish and never looked back.


1. Google your pen name before you commit to it.

Before you settle on a pen name (or even your own name), search for it online and on Amazon and see what turns up. My caution comes from watching this go badly for people: names collide way more often than you'd think. If someone's already publishing under a name close to yours, readers will mix you up. They'll leave reviews for their book on your book's page, and they'll email you asking when the next installment of a series you didn't write is coming out. And if their backlist runs at a very different heat level than yours, congrats — you've just inherited an audience that's about to be either confused or very disappointed.

Then there's the practical side. Are the domain and the social handles still available? Can readers actually find you when they type your name into a search bar, or does a dentist in Ohio own page one? (No shade to dentists.) A name nobody can find is a name that works against you every single day.

(BTW, look up the Armentrout/Armintrout saga as a cautionary tale.)

2. Research your titles, too.

Same drill for a book title or a series title. Be careful about anything that might be trademarked or copyrighted, and avoid anything too closely related to a project Disney owns. Disney don't play.

And you really don't want KDP deciding whether you were in the wrong, because their policy is guilty until proven innocent. Somebody files a complaint, and KDP can terminate your entire account over it — every book you've ever published, gone in a single second. You find out from the email they send afterward. Then you get to explain yourself to a support inbox that answers in five business days with a form letter, and reinstatement can take weeks, assuming it happens at all.

You'll probably get it sorted eventually. You'll also lose weeks of your life and age about four years.

Remember Cockygate? One extremely common adjective in a romance title turned into a legal circus that swallowed months of a lot of authors' time. Run your title through the free USPTO trademark search first. Five minutes now beats a cease-and-desist later.

3. Your cover is doing most of the selling.

Study the top 100 in your genre. (Some books get miscategorized, so not everything you see there truly represents your genre — use judgment.) Then get a cover that looks like it belongs on that shelf. Readers shop by pattern recognition, and if yours doesn't match the visual language of the genre, they'll scroll right past it. Matching what's trending makes marketing so much easier.

Can't afford a fancy cover designer? There are plenty of affordable ones out there who do solid work, and premades are a great option too.

If you have no design skills, please don't do it yourself. I'm begging you. We can always tell.

4. Get eyes on the manuscript that aren't your own.

Hire a developmental editor. Can't afford it? Then find a good CP (critique partner) and some beta readers. But only exchange with writers and readers who actually read and write in your genre. Your literary fiction friend will tell you the ghost is a metaphor for grief. Your mom will tell you it's perfect. Neither one is going to catch that your third-act romance beat is off-balance.

Also, protect the file while you're at it. Have beta readers sign a simple agreement, or send the book out through BookFunnel so it's watermarked with their email address. Most beta readers are lovely humans who'd never dream of leaking your work — the watermark is for the one who would, and you won't know which one that was until it's already on a pirate site. It costs you nothing and it sets expectations up front.

5. Read, read, read your genre.

Know thy tropes. Study how bestselling authors craft their work, and get specific about it — why did that chapter ending make you turn the page, and where exactly did she plant the clue? Take courses and read craft guides. 

I'm constantly studying to stay up-to-date and improve my skills, because the market shifts and what worked three years ago doesn't always work now.


None of this is the glamorous part of the job. But every single one of these lessons cost me either money or a small piece of my sanity, and I'd rather you keep both.

Here's the good news: you don't have to get it right the first time. You just have to publish and learn faster than you mess up. Now go write.

~Sherry (aka S.A. Soule, Creativity Coach and bestselling editor and author)

2022 Updated Fiction Writing Tools Series

 


 Hi everyone!

Just a heads up, I’m in the midst of updating most of the nonfiction guides in the “Fiction Writing Tools” series. I have streamlined and condensed the text, along with correcting any outdated information. 

As of December 2022, four of the guides in the series have been updated and republished, “The Writer’s Guide to Character Emotion” and “The Writer’s Guide to Character Expression” and "The Writer's Guide to Vivid Characters and Scenes" if you want to read the newest, updated editions. 





And the boxset, "The Writer's Guide to Emotions and Expressions" has been updated, too. 

You don’t need to purchase new copies, you can just contact Amazon support and request the newest version. They’ll update your eReader for free and it only takes a few minutes. I sincerely hope that you enjoy the revised editions. 

Amazon Fiction Writing Tools: https://www.amazon.com/S.-A.-Soule/e/B017Y1KM2I


 

15 Tips on Finding Great Critique Partners - #amwriting #getpublished


Today, I would like to chat about critique partners, or just referred to as a "CP.” I always find it odd when I meet or chat with other writers who not only don't know what a CP is, but they have never had one.

What is a CP?

Basically, it is another writer with whom you exchange entire manuscripts or portions of your manuscript, or for short "MS," with to obtain honest feedback on the storyline, characterization, plot, pacing, dialogue, etc. You critique (edit and offer feedback) on their work and in exchange they do the same. 

Every serious writer should have a CP (and use a professional editor at some point). Your CP is one of your most valuable allies when venturing into the world of publishing. A CP will tell you when you’re writing is awesome–or when it sucks. A great CP will also encourage you when the rejections start pouring in, and be the one to sympathize with you about publishing woes.

But you need to be really cautious when choosing a CP to share your novel with. You want a critique that works best for you. A great CP should have a similar writing style, goals, and editing/writing skills. Friends and family, and I mean ANYONE who is NOT a writer, should not read or offer feedback on your work. It is nice of them to offer, but I strongly encourage you to say no, thank you. Only other writers will have the knowledge and insight to point out plot holes and other story issues. You mom or brother-in-law or coworker cannot offer solutions to fix any major story problems.

I recently had another writer offer to critique my work. She seemed very nice and had a sincere desire to help. We wrote in completely different genres and our writing styles were vastly dissimilar. In my opinion, it helps to find someone who writes in the same genres that you do. They'll "get" your stories and be able to offer constructive criticism because they obviously read and write in the same genre as you do. So I sent a few pages to this other writer and what I mostly got back in the comments was how much she hated the genre and even somewhat accused me of writing something just to get book sales. Some of her feedback was helpful, but most of it was not. And yes, I was kind of insulted. 


It is critical to find a CP who you connect with. I cannot stress enough how valuable and rewarding and insightful it is to have a good CP. Plus, having someone else edit your work gives you a fresh perspective on ways to improve the storyline. A CP is someone you can brainstorm with and bounce ideas around with.

The best part of having a CP is that you have someone to share the crazy ups and downs of the publishing world with. Someone to cheer you on when you get discouraged, or cry with over a bad review. Or who understands the struggles of rejection by agents or publishers. A writer friend who you can chat with about the creative writing process when your non-writer friends just don't get it.

How to learn from Critique Partners

Looking back, when I first started querying agents my query wasn’t that great and my MS wasn’t ready. Sure, I’d used beta readers, but I'd never had an actual critique partner. By that I mean—another writer. So now I can see why I got so many rejections the first time around. I needed a strong, honest, critique partner. When I finally found one, I was amazed.  

What a difference! 

A good critique partner indicates obvious overlooked errors, and is brutally honest yet respectful in their evaluation of your manuscript. Feedback is crucial to a writer, but in the end, the decisions of what goes into a novel are still the author’s choice. It's helpful in the beginning to tell your potential critique partner exactly what type of critique you're looking for. 
Editing is a long, hard process. It can take even the most experienced writer a great deal of time, effort, and patience, but the end results are well worth it.

When one of my critique partners sent me an email regarding her recent experience with two other writers from a well-known "writers" website, who had read her work and sent her back extremely nasty critiques, I felt the need to blog about it. These comments were so mean I was shocked. Now, I don’t usually visit that forum, I like AgentQuery. Everyone there for the most part is straightforward but considerate in his or her evaluation of sample pages posted. No flaming or nastiness.’

Crit partners are supposed to encourage, support, and help each other find any overlooked mistakes. Which leads me to the topic of my post today…

Critique Etiquette 101

Okay, first off, any writer who “thinks” his/her novel is perfect needs a reality check. Even published authors have critique partners and beta readers—they are called agents and editors! (I personally know quite a few published authors who still use critique partners and groups to review their work before they send it to their agent.)

Why use a crit partner, my mom thinks my writing is great?

Because most of the time a writer cannot be nearly as impartial about their own work to notice its flaws. A great critique partner is firm in his/her belief that you are a good writer, but they are never hesitant to indicate ways for you to improve your craft. It should be objective, and not reflect the personal opinions, likes, dislikes, and biases of the other writer.

Don’t we all want to develop our skills as a writer?

You would think so. As a writer, you should quickly learn that one of the most appreciated gifts you can receive is a candid evaluation of your work. All writers need a “second pair of eyes” because our work is too close to our heart for us to see its weaknesses. If someone wants to exchange chapters with me, I always start with a five-page sample. Never more than that, because I want to see if we are compatible and check out the level of writing.  

A writer friend of mine once mentioned that I was too harsh in my critiques. So, what if they overused certain words or used the “to be” verbs abundantly. Well...

As a critique partner, I just highlighted what I considered common writing mistakes in sentence structure. I’d been taught early on to eliminate weak verb/adverb combinations and to use strong action verbs instead. 

In my own evaluation of other people’s work, I make suggestions on improving scenes, and emotional character development, or advise cutting a section, BUT it’s still up to the writer to disregard the suggestions or revise. 

Now if your CP points out common writing mistakes such as weak verb usage, abusing odd connectives, info-dumps, passive voice, show vs. telling, or dialogue tag overuse, then those simple suggestions should always be taken to heart and revised. These are usually red flags to agents, and readers/book reviewers that your work hasn't been polished.

And that is what a good critique partner does. They show you things that perhaps you’ve overlooked. Or possibly, the writer didn't realize some errors were a universal oversight that many new writers make. That's why so many agents tell newbie writers to read "THE ELEMENTS OF STYLE" by William Strunk and E. B. White, considered the bible for editing. So, take the criticism and be objective. Or try to be. It is still up to YOU to either accept or reject their advice. 

Did I agree with all of my critique partner's suggestions on revising certain sections of my MS? No. I used my own creative judgment when making those kinds of revisions. But I do revise any grammar, typos, or common writing mistakes that they took the time to point out for me. 
Most CPs will comment on:

A line-by-line edit

An evaluation of pace and flow

General feedback about what works on a grand scale and what doesn't

Dialogue and characterization

Redundancy

Point out clichés and overused words

Some CPs will also point out your common crutch words, comment on specific awkward phrasing that yanks the reader out of the story, or make comments such as, "cut this paragraph in half, it's slowing the pace" that might leave you dumbfounded. That’s only because you haven't learned enough yet to see beyond your own writing to the different essentials of editing a novel. But once you realize why they pointed out these overlooked errors, those comments are like finding buried treasure. You can use them to polish your work.

Now when you critique someone else's work try to separate, as best you can, your own preferences and choices from your attempt at an unbiased critique of their story.

Admire what there is to admire, BUT also include constructive comments on important elements such as:

What seems to be missing in the story? 

What doesn’t quite flow together? 

What remains puzzling about the narrative?

Answers to these questions will really help give the other writer a sense of where and what needs improving. The writer needs to know specifically which scenes you thought slowed the pace, or even found repetitive before making the appropriate revisions.

TOUGH LOVE

Personally, I only give tough love in my critiques, which means that if you want someone to only tell you what a wonderful writer you are, but not tell you where your strengths and weaknesses are too, then I would not be the CP for you. My goal as a CP is to suggest ways that could make the manuscript even better. Otherwise, what use is the critique, right? 
Keep in mind, you also reserve the right not to alter your work. Each critique reflects the opinion of the reader, and the author always has the final decision on edits. A wise author, however, considers even negative comments carefully, remembering that if the manuscript cannot stand on its own without verbal defense or explanation, it won’t have much chance with an editor or agent, or with readers if you self-publish.

As a crit partner/editor it is so much easier to see inconspicuous errors in others work, because as the writer we are too close to our own story to see the flaws in pacing, POV, descriptions, tone, and characterization.

But it is not necessary to be cruel. 

Still, it might be a good idea to develop thicker skin. NOW. If you don’t...just wait until you get reviews.

Try to look at what your CP was commenting on with an open-mind. After receiving a critique, please remember that this is still YOUR story. Not anyone else’s. You may not agree with your crit partners and that’s fine. You know the story better than anyone and you know what works and what doesn’t. But do try to look at it with a critical eye. Like I said, I don’t always change things my crit partner’s remark on. I use my own artistic instincts before making changes.

I don't really mind harsh feedback as long as it's done tactfully. One of my critique partners called my attention to the overuse of the compound “but.” At the time, I hadn’t even realized that I’d been over using it. And I mean, I had abused that word in just about every other sentence.

A few years ago, one CP noticed my misuse of the exclamation point. My MS was riddled with them. I had every character using it to get a point across. Not good. And embarrassing. Unfortunately, these were all signs of an amateur writer, and a big tip off to editors and agents in the publishing field that my writing was in desperate need of revision.

And that is what a good critique partner does.

They give you advice with considerate and honest feedback. Critiques are meant to help, not hurt. Yet, be prepared when you put your work "out there" for the public in these writing forums. You'll get all kinds of unhelpful and hurtful advice...along with some good.

What should you do when you receive an overly offensive critique of your work?

Buy a gallon of ice cream, and vow to never write again.

Ah, no! But don’t make justifications for all the negative feedback you receive either. It can be easy to ignore suggestions we don’t like. Be objective. Be open-minded. Try to see past the negative and use it to grow as a writer. There is ALWAYS room for improvement.

Learn what writing advice to follow, and what to ignore. 

This is a gut instinct that you’ll  eventually develop. Just remember that you (and no one else) are the best judge of your own work.

And be careful of getting too comfortable with a CP. Once I made the mistake of unintentionally insulting one of my long-term CPs when I offered some constructive advice on her current WIP. Sometimes how we word things can be misconstrued in comments or feedback. She was very upset, and although I tried to apologize and explain, the partnership couldn’t be repaired.

I guess, I’m tougher skinned than most writers. I tell my CPs to let it bleed red and don’t be afraid to rip my manuscript’s guts out. Honestly, I’d much rather hear how awful the book is in the privacy of my inbox by a CP than have my Amazon product page splattered with one star reviews, or get repeatedly rejected by agents or publishers. And first drafts are supposed to be messy and error riddled and have plot holes. That’s why we need CPs to help us polish the storyline into something worth reading—worth being proud of.

I always say...SPARE the READER, NOT the WRITER!

So I strongly urge you to find at least two experienced CPs (critique partners) to exchange chapters with on a weekly basis. I rely heavily on my own CPs to help me draft a more comprehensible and engaging storyline before I send my work off to my own editing team. Also, try to get at least three beta readers (NOT friends or family) that read your genre.

Some great blogs about critiquin:
Need a CP? Try: 
Ladies who Critique
This forum for YA writers is awesome. 
redit
Critique Circle or these sites: CPs or try: Review Fuse



Post by editor and author S. A. Soule

12 Surefire Tips on Writing Great Marketing Copy - Book Blurb 101


https://www.amazon.com/Writers-Blurbs-Letters-Fiction-Writing-ebook/dp/B00J91W13U/
If you plan to self-publish, it’s crucial to know how to create an appealing blurb for your book—one that’s compelling enough to entice a reader into buying your novel. 

Blurbs (or called back jacket copy or marketing copy) are used in the back jacket copy of paperback novels and on the book's product page. Basically, it is the beguiling description of your novel used to entice readers into, well, reading your work.

This is marketing copy, not a synopsis. Keep it brief. Keep it interesting. Keep it engaging. Don’t bog it down with too many details about the plot or subplot. Use persuasive and strong nouns, adverbs, and verbs to describe your novel. (If you're querying an agent or publisher, then you need to slightly restructure your pitch, but it is basically the same method described in this post. And in your synopsis, I suggest that writers clearly define every plot point and reveal the ending.)


A book blurb is supposed to be about 200 words or less. Sure, I have read some that were as long as 300 words, but a writer only has a few seconds to attract a potential reader. Length matters. So “short and sweet” is usually best when writing marketing copy. Learn to trim down until only the story's heart remains.

Strive for quality—not quantity. Superb back jacket copy never explains every characters background, every plot twist, or pinch-point of your storyline. Write a blurb that is descriptive, but not all-inclusive. Think tempting, but not embellished. 


Professional copywriters know that effective promotional copy harmonizes with a storyline and doesn’t exaggerate or minimize what readers will find inside. 


Don’t assault the reader with a dense block of text. White space is your friend even in blurb writing. Remember that readers usually skim the text unless it's so gripping that they don't bother finishing it because they're already clicking the "buy button."

One way to get a better understanding of good promotional copy is to read the blurbs of other published novels in your genre. Visit a library, bookstore, or search online at places like Goodreads to read blurbs. Whenever you find a blurb that really grabs your attention, see if it gives you some ideas for your own book description. 


Once you have a few blurbs written down that you like, find a critique partner to help you polish it. Or ask a friend or writing buddy, who’s familiar with your premise, and have them write a brief summary of your novel, noting the detailed plot points they enjoyed. This is an excellent way to gain an invaluable assessment of your storyline.


Another excellent way to help you write a blurb is to excerpt your own work. Try this, comb through your entire manuscript searching for paragraphs or phrases to quote. This method can be very effective if you find a strong passage that can be taken out of context and still make sense. 


If you’re trying to summarize your work into 200 enticing words, I suggest reading the marketing copy of other work. Start reading a ton of book jackets, video game summaries, and DVD boxes. If you’re writing creepy horror, it helps to read the blurbs of scary stories. Study book blurbs, video game cases, and DVD boxes in the genre that you're writing, then mimic. It will help inspire you because the blurb (marketing copy) is meant to entice readers. 

Keep this mind while drafting the blurb, "Conflict is the fuel that excites most readers." 
I spend a lot of time revising and tweaking my own blurbs. I go over and over them until my head hurts. Writing a good blurb with a great “hook” isn’t easy, but it is essential to a self-published author if they want readers to take a chance with their time and money on their book. It is important to create a blurb so amazing and catchy that who wouldn’t want to read this story?

***

1) Strive to keep each paragraph at 50 words or less. 

2) The tagline should be one or two short sentences and try to keep it under 15 words. 

3) The total word count (not counting the tagline) should be 200 words or less.

4) The initial GMC should be mentioned in the blurb.

5) As long as each subject is mentioned in the blurb, it can be placed anywhere. Depending on the genre, for example the external goal can be mentioned in the third paragraph or the setting can be stated in the tagline. 

6) The "hook" at the end should be enticing enough to lure the reader into wanting to find out more by either buying the book or reading the excerpt. (or both!)

7) All great plots need some conflict and tension. Make sure you include hints at those in the blurb. 

8) Powerful verbs and nouns should be used. Make every word count by choosing each one carefully.

9) It is okay to use cliches that reflect the genre or tropes that will resonate with readers. 

10) Study other blurbs in the genre that your book is written in to gain insight into revising your own marketing copy.

11) Always use a character's full name (first and last) when first mentioned in the blurb. 

12) Characters need human flaws, a weakness to make them realistic and cause the reader to feel empathy. Try to add a hint at the characters "fatal flaw" or character ARC within the blurb to create likability, too.


Still stuck? Read, "Gotta Read It!: Five Simple Steps to a Fiction Pitch that Sells" on writing book descriptions / book blurbs for more great tips.

Please read these awesome posts on writing a better blurb, which should really help as you revise your own with a more successful “hook”:

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How long does it take you to write a book blurb? What methods do you use to create a strong "hook"? 

If you have questions, or need further help, please leave a comment.